Alison Daniel

Nutrition (Applied Science) Ad Dip, BSC Hons, Animal nutrition PD Cert

Our Co-Founder Alison, has specialised in canine and feline nutrition for over 13 years, helping owners and their pets all over the world.

Alison trained in Sydney, Australia with some of the very best, starting off with a degree in human applied science, leading into naturopathic nutrition and then specialising in functional medicine with a focus on new product development in the health sector for practitioners, and experts in the field.

Alison’s passion for natural sciences soon spilt over into pets after training as a small animal companion nutritionist and completing her studies in Australia in 2008. Keeping a foot in both camps of human and pet nutrition, Alison has honed her skills within the health sector, using her extensive experience in nutrigenomics and epigenetics, applying this knowledge to disease in canines, and having great success.

It’s the combination of working with healing foods, naturopathic principles and scientific research that formulates a winning combination for Alison’s clinical practice.

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Meet the team

Harriet Kitcat

Harriet is passionate about empowering owners with knowledge to help them make decisions for their dogs, and working as a team.

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Justin James

Justin works as COO with a high level interest in all global marketing strategies. His positive approach to transforming brands and innovative ideas into practical, impactful businesses helps MPN cut through the noise.

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Karla Pearson

Karla has helped 1000’s of dog’s transition from an ultra-processed diet to healthier, fresh feeding options.

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Katie McCaul

Katie’s Career began as a veterinary nurse which gave her invaluable experience including running clinics, dealing with owners and their pets.

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Lisa Hannaby

A former Lecturer in Health and Social Care, Lisa is psychology graduate.

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